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Changing the Essence: The Art of Creating and Leading Environmental Change in Organizations
Contributor(s): Beckhard, Richard (Author), Pritchard, Wendy (Author)

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ISBN: 1555424120     ISBN-13: 9781555424121
Publisher: Jossey-Bass
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Binding Type: Hardcover
Published: April 1992
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Annotation: The rapidly changing conditions in today's business environment have made unprecedented demands on organizational leaders--demands that often require radical rethinking of purpose and priorities, visions of the future, and the very structure and functions of the organization. Changing the Essence uncovers the leadership behaviors necessary for initiating and managing fundamental change. Beckhard and Pritchard go beyond the basics, demonstrating strategies for securing organizationwide commitment to put vision into action. Beckhard and Pritchard confront the tension between short-term effectiveness (the quick fix) and the long-term health of the organization. They identify and explain each step to be taken during the transitional phase of the change process, including managing the work, creating an appropriate management structure, and developing a commitment strategy and plan.

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Additional Information
BISAC Categories:
- Business & Economics | Structural Adjustment
- Business & Economics | Management - General
- Business & Economics | Entrepreneurship
Dewey: 658.406
LCCN: 91037204
Series: Jossey-Bass Management Series
Physical Information: 0.6" H x 6.1" W x 9.1" L (0.80 lbs) 128 pages
Features: Bibliography, Dust Cover, Index, Price on Product, Table of Contents
 
Descriptions, Reviews, Etc.
Publisher Description:
Reveals the strategies and leadership behaviors required to manage and integrate fundamental change. Uses illustrative examples of CEOs who have successfully led radical rethinking of purpose and priorities, vision, and the very structure and functions of the organization itself.

 
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