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Strategy and the Business Landscape
Contributor(s): Ghemawat, Pankaj (Author)

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ISBN: 1542852927     ISBN-13: 9781542852920
Publisher: Createspace Independent Publishing Platform
OUR PRICE: $28.45  

Binding Type: Paperback - See All Available Formats & Editions
Published: March 2017
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Strategic Planning
- Business & Economics | Entrepreneurship
- Business & Economics | Management - General
Dewey: 658.401
Physical Information: 0.41" H x 7.44" W x 9.69" L (0.78 lbs) 194 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting.
 
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