Balanced Scorecard Contributor(s): Asefeso McIps Mba, Ade (Author) |
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ISBN: 1499636334 ISBN-13: 9781499636338 Publisher: Createspace Independent Publishing Platform
Binding Type: Paperback - See All Available Formats & Editions Published: May 2014 |
Additional Information |
BISAC Categories: - Business & Economics | Management - General |
Physical Information: 0.45" H x 5.51" W x 8.5" L (0.55 lbs) 212 pages |
Descriptions, Reviews, Etc. |
Publisher Description: The balanced scorecard is a strategic planning and management system that is used extensively in business and industry, government, and non-profit organizations worldwide to align business activities to the vision and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals. The key problem identified in business is that many companies tend to manage their businesses based solely on financial measures. While that may have worked well in the past, the pace of business in today's world requires more comprehensive measures. Though financial measures are necessary, they can only report what has happened in the past - where a business has been, but not where it is headed. It is like driving a car by looking in the rear-view mirror. |
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