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International Business Organization: Subsidiary Management, Entry Strategies and Emerging Markets 1999 Edition
Contributor(s): Burton, F. (Editor), Cross, A. (Editor), Chapman, Malcolm (Author)

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 ISBN: 0333734424     ISBN-13: 9780333734421
Publisher: Palgrave MacMillan
OUR PRICE: $104.49  

Binding Type: Hardcover - See All Available Formats & Editions
Published: July 1999
Qty:

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Additional Information
BISAC Categories:
- Business & Economics | Management - General
- Business & Economics | International - Economics
- Business & Economics | International - Marketing
Dewey: 658
Series: Academy of International Business
Physical Information: 0.81" H x 6.14" W x 9.21" L (1.51 lbs) 348 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
The fifth volume of the Academy of International Business Series concentrates on three crucial areas of International Business: organizational issues across multinational enterprises, international market entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of international business to dynamics in the global economy.
 
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