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Building a Nation's Image on the World Wide Web: A Study of the Head of State Web Sites of Developing Countries
Contributor(s): Gaither, T. Kenn (Author), Gaither, Thomas Kenneth (Author)

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ISBN: 1934043567     ISBN-13: 9781934043561
Publisher: Cambria Press
OUR PRICE: $104.45  

Binding Type: Hardcover
Published: September 2007
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Annotation: This is a rich theoretical and empirical study concerning international public relations on the web for head of state English web sites for developing countries. There is no other research in this area that comes close to the depth with which this topic is addressed in this study. In this regard, its contribution is very significant. Highly original, this study breaks new ground and may very well contribute to a new field in international public relations on the internet. "This book is highly recommended for public relations, communications, and international relations scholars ... [it] not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice." - Dr. Patricia A. Curtin, Professor, Endowed Chair of Public Relations, School of Journalism and Communication, The University of Oregon
Additional Information
BISAC Categories:
- Business & Economics | Public Relations
- Business & Economics | E-commerce - Internet Marketing
- Business & Economics | International - Marketing
Dewey: 352.23
LCCN: 2007006480
Physical Information: 0.81" H x 6" W x 9" L (1.38 lbs) 312 pages
Features: Bibliography, Illustrated, Index
Review Citations: Reference and Research Bk News 02/01/2008 pg. 164
 
Descriptions, Reviews, Etc.
Publisher Description:
This is a rich theoretical and empirical study concerning international public relations on the web for head of state English web sites for developing countries. There is no other research in this area that comes close to the depth with which this topic is addressed in this study. In this regard, its contribution is very significant. Highly original, this study breaks new ground and may very well contribute to a new field in international public relations on the internet. "This book is highly recommended for public relations, communications, and international relations scholars ... it] not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice." - Dr. Patricia A. Curtin, Professor, Endowed Chair of Public Relations, School of Journalism and Communication, The University of Oregon
 
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