Building a Nation's Image on the World Wide Web: A Study of the Head of State Web Sites of Developing Countries Contributor(s): Gaither, T. Kenn (Author), Gaither, Thomas Kenneth (Author) |
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ISBN: 1934043567 ISBN-13: 9781934043561 Publisher: Cambria Press
Binding Type: Hardcover Published: September 2007 Annotation: This is a rich theoretical and empirical study concerning international public relations on the web for head of state English web sites for developing countries. There is no other research in this area that comes close to the depth with which this topic is addressed in this study. In this regard, its contribution is very significant. Highly original, this study breaks new ground and may very well contribute to a new field in international public relations on the internet. "This book is highly recommended for public relations, communications, and international relations scholars ... [it] not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice." - Dr. Patricia A. Curtin, Professor, Endowed Chair of Public Relations, School of Journalism and Communication, The University of Oregon |
Additional Information |
BISAC Categories: - Business & Economics | Public Relations - Business & Economics | E-commerce - Internet Marketing - Business & Economics | International - Marketing |
Dewey: 352.23 |
LCCN: 2007006480 |
Physical Information: 0.81" H x 6" W x 9" L (1.38 lbs) 312 pages |
Features: Bibliography, Illustrated, Index |
Review Citations: Reference and Research Bk News 02/01/2008 pg. 164 |
Descriptions, Reviews, Etc. |
Publisher Description: This is a rich theoretical and empirical study concerning international public relations on the web for head of state English web sites for developing countries. There is no other research in this area that comes close to the depth with which this topic is addressed in this study. In this regard, its contribution is very significant. Highly original, this study breaks new ground and may very well contribute to a new field in international public relations on the internet. "This book is highly recommended for public relations, communications, and international relations scholars ... it] not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice." - Dr. Patricia A. Curtin, Professor, Endowed Chair of Public Relations, School of Journalism and Communication, The University of Oregon |
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