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Truth or Delusion?: Busting Networking's Biggest Myths
Contributor(s): Misner, Ivan (Author), Macedonio, Mike (Author), Garrison, Mike (Author)

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ISBN: 1929774753     ISBN-13: 9781929774753
Publisher: Nelson Business
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Binding Type: Hardcover - See All Available Formats & Editions
Published: October 2006
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Business & Economics | Business Communication - General
- Biography & Autobiography
Dewey: B
Physical Information: 0.7" H x 6.32" W x 7.86" L (0.54 lbs) 160 pages
Features: Dust Cover, Table of Contents
 
Descriptions, Reviews, Etc.
Publisher Description:
Many books teach the who / what / where / why / how of professional networking. This book separates the reality from the fantasy by presenting truths and delusions about networking and then shows why they are either real or fakes. For example: Delusion: The best way to ensure referral success is to treat your referral sources by the Golden Rule. Treat them the way you would want to be treated. Truth: The best way is to treat your referral sources the way THEY want to be treated. The referral process is more about emotion than facts. Find out how your referral sources want to be treated and how they would like you to treat their referrals.
 
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