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Excellence in Internal Communication Management
Contributor(s): Linjuan Men, Rita (Author), Bowen, Shannon A. (Author)

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ISBN: 1631576755     ISBN-13: 9781631576751
Publisher: Business Expert Press
Retail: $21.99OUR PRICE: $16.05  
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Binding Type: Paperback - See All Available Formats & Editions
Published: December 2016
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BISAC Categories:
- Business & Economics | Public Relations
Physical Information: 0.51" H x 6" W x 9" L (0.73 lbs) 229 pages
 
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Publisher Description:
This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders. Important topics such as engagement, trust, change communication, new technologies, leadership communication, ethical decision making, transparency and authenticity, and measurement are discussed. The book concludes with predictions of the future of internal communications research, theory development, and practices.
 
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