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Slingshot: Re-Imagine Your Business, Re-Imagine Your Life
Contributor(s): Burt, Gabor George (Author), Stella, Fred (Read by)

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ISBN: 1455832677     ISBN-13: 9781455832675
Publisher: Brilliance Audio
Retail: $19.99OUR PRICE: $14.59  
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Binding Type: Compact Disc - See All Available Formats & Editions
Published: October 2011
* Out of Print *
Additional Information
BISAC Categories:
- Business & Economics | Decision Making & Problem Solving
Physical Information: 0.7" H x 6.5" W x 5.4" L (0.40 lbs)
Features: Price on Product, Unabridged
Review Citations: Audio File 02/01/2013 pg. 52
 
Descriptions, Reviews, Etc.
Publisher Description:

What if you could reignite your childhood creativity in a systematic way, to overstep self-imposed limitations and to discover what you are really capable of achieving? It's all here at your fingertips. Defy conventional wisdom and give reign to your imagination for success in your business and your life.

Continuous innovation is both necessary and exhilarating, and we all possess the inner capacity for it. Our capacity has simply been buried and lays dormant within us. As children, our imagination knew no boundaries. We would grab a slingshot and be instantly transformed into a warrior, a spy, a huntress, or protector of treasure. But as we grew older, our intellectual comfort zone shifted from that of continuous exploration and inquisitiveness to that of conformity with accepted norms of perception. All is not lost, however. We just need the right framework to re-engage our youthful creativity: the Slingshot Framework.

Find out why you need to infatuate your target audience and to provide them continuous lifestyle enrichment; how to become market-driving and to shape your offering for broadest relevance; and how to channel your reclaimed creativity into smart strategy. Launch yourself to new business and personal heights and have fun doing it.

Re-enforcing the book's message, brilliant illustrations by children accompany the text from beginning to end, while original music and toy slingshots provide readers with a truly multi-sensory experience.


Contributor Bio(s): Burt, Gabor George: - Gabor George Burt has gained international recognition in the management world as a pioneer in the strategic perspective of Defying Conventional Wisdom, as well as a leading expert on Blue Ocean Strategy. Gabor is the chief architect of the Immersive Executive Experience series, and Team-O Entertainment. He is involved in shaping strategy for a diverse group of international clients spanning from Fortune 500 firms to successful start-ups. Gabor writes articles for leading business publications, co-hosts a nationally broadcast radio show, and has written and been in a few books.
 
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