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Airline Operations and Management: A Management Textbook
Contributor(s): Cook, Gerald N. (Author), Billig, Bruce G. (Author)

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ISBN: 1138237531     ISBN-13: 9781138237537
Publisher: Routledge
OUR PRICE: $83.95  

Binding Type: Paperback - See All Available Formats & Editions
Published: February 2017
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Transportation | Aviation - Commercial
- Business & Economics
- Technology & Engineering | Aeronautics & Astronautics
Dewey: 387.706
LCCN: 2016038017
Physical Information: 0.75" H x 6.14" W x 9.21" L (1.12 lbs) 344 pages
Features: Bibliography, Index
 
Descriptions, Reviews, Etc.
Publisher Description:

Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.

The primary audiences for this textbook are both senior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area.

 
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