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Mobilize Your Enterprise: Achieving Competitive Advantage Through Wireless Technology
Contributor(s): Brans, Patrick (Author)

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 ISBN: 0130091162     ISBN-13: 9780130091161
Publisher: Pearson
OUR PRICE: $29.74  

Binding Type: Paperback
Published: September 2002
* Out of Print *

Annotation:
  • Explains mobile technology in clear language
  • Provides business-specific perspective, applications, and analysis
  • Outlines a methodology for reengineering processes around mobility
  • Covers the why, how, who, when, and where of this powerful, emerging technology
    • , .."an insightful-- and essential-- guidebook to the wireless transformation of the enterprise, a 'must-read' for any business or IT manager." -- Barry Zellen,
    Editorial Director and CEO,
    WirelessReport.net

    Companies can gain an enormous advantage by mastering mobile technology. A wireless workforce allows information to flow immediately and freely between off-site employees and the home office, leading to what mobile business strategy expert Patrick Brans calls friction-free sales and service. In Mobilize Your Enterprise, Brans explains precisely what you need to know about this emerging technology, where it's heading, and how it can benefit your organization. You'll discover how to profitably apply the technology to your particular situation and how reengineer your processes around mobility, all without delving into unnecessary technical detail.

    • Wireless technology-- how, when, and why to deploy it, and anticipating what's next
    • Wireless solutions you can apply to your company
    • Methods to reengineer business processes and claim huge competitive advantages from mobility
    • Portable solutions presented in detail, from computing devices, wireless network technologies and application gateways to enterprise applications and security
    • Real-life applications-- you'll learn a great deal about wireless technology without being swampedin needless details
    • Vendor profiles-- software, infrastructure, hardware, hosting, and integration

    Managers, planners, and anyone else looking to improve their business using wireless technology will find "Mobilize Your Enterprise" an excellent resource. Brans' enthusiasm animates this complex topic-- you'll grasp the big picture and understand how to apply the technology to your particular situation.

    Click for more in this series: Hewlett-Packard Professional Books
    Additional Information
    BISAC Categories:
    - Technology & Engineering | Mobile & Wireless Communications
    - Technology & Engineering | Telecommunications
    Dewey: 004.67
    LCCN: 2002032264
    Series: Hewlett-Packard Professional Books
    Physical Information: 0.92" H x 7.08" W x 9.22" L (1.50 lbs) 416 pages
    Features: Bibliography, Glossary, Illustrated, Index
     
    Descriptions, Reviews, Etc.
    Publisher Description:
    -- Specifically targets business use of mobility and explains in clear language when and where mobility makes sense today.

    -- Provides a methodology for reengineering business processes through mobile technology.

    -- Written by one of Hewlett Packard's leading mobile business strategists.

    This book explains in clear language how mobile technology can be put to use by companies to gain competitive advantage. As it stands today, the most important part of the workforce -- those standing in front of customers -- have no way of accessing critical information when and where they need it. The result is a lot of inefficiency and lost opportunities. Mobile technology alleviates this problem by enabling mobile professionals to access their company's information through small computing devices. The result is friction free sales and services. This book explains how the mobile paradigm came about, where it is going, and what is possible today. It explains how to evaluate where it makes sense for your business -- and where it does not. The book introduces a methodology for reengineering your business processes through mobility. Brans explains the anatomy of a mobile solution, going into details on portable computing devices, wireless network technologies, wireless application gateways, enterprise applications, and wireless security.
     
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